#sxstarwars

Some days, it's the really quirky things that make me smile. Today it's the explosion of the #sxstarwars tag on Twitter.

I suppose it started as a play on the SXSW event taking place this week, but the really amazing thing is how fast something like this can catch on and spread throughout the users logged in to Twitter. The tag #sxstarwars became the number 2 trend almost as soon as someone @jaybushman started it.

I think its stuff like this that really shows why Twitter is something special.

Edit: credit where credit is due.